Bonus: Inclusive Communication Musts with Gini Dietrich & Melissa Vela-Williamson

Gini Dietrich, Spin Sucks

Enjoy a bonus conversation between Melissa and Gini Dietrich of Spin Sucks about effectively communicating across diverse audiences.

Topics covered:
- Being conscious of how you communicate
- DEI communication musts
- Tactics to include in your communications programs
- Integrating intersectionality
- Habits for more inclusive communication
- Q&A

Actions to take:
- Advocate for yourself
- Plan with experts when you can
- Do your research
- Tailor your approach to your audience
- If you wouldn't say it with a mic in hand, don't say it
- Listen to your gut

Resources mentioned:
- PRSA Conferences
- Selena (1997)
- PRSA specialties
- Pew Research Center
- IPR Center for Diversity, Equity, and Inclusion
- PRSA D&I Toolkit
- Communicating with LGBTQ Audiences
- Valuegraphics
- Spin Sucks
- The PESO Model
- Smart Talk: Public Relations Essentials All Pros Should Know
- MVW Communications
- PR Pro Gear

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