7. Practicing Social Responsibility
Corporate social responsibility has many definitions, but no matter how you define it, most take into account: ethics, trust, responsibility, service, and societal impact. After learning how to navigate through turbulent times in Season One, let's learn how to responsibly build a better future. In the first episode of Season Two, Melissa introduces this season's focus: Practicing Social Responsibility.
Topics covered:
- Defining social responsibility
- How to get started on practicing social responsibility
Actions to take:
- Practice social responsibility in your personal life
- Ask tough questions
- Collaborate strategically
- Be thoughtful and planful
Resources mentioned:
- United Way
- PRSA
- American Marketing Association
- Little Free Library
- MVW Communications
- PR Pro Gear